Red is the color of passion, and for Valentine's Day, all shades of red are celebrated in the card holder, bag charm, and keychain collections from Bettina à Paris®.

Color inspiration since adolescence

Image © Bettina à Paris®

As a teenager, Bettina loved flipping through magazines to find advertisements for the House of Christian Dior.

At the time, the brand's Artistic Director, Serge Lutens, created elaborately staged worlds, for which he selected rich and luscious colors.

The lipsticks evoked fruit ready to be picked.

The models of that era were part of enchanting universes...

Colorama: the world of Bettina

Image © Bettina à Paris®

Bettina Amberg, the creator of the Bettina à Paris® brand, has since created her own unique universe.

While the palette of reds particularly evokes Valentine's Day, Bettina offers them year-round in her collections. But limiting oneself to predictable red and pink would be a mistake, she adds. There are rose hearts and black hearts, tender hearts and passionate hearts, not forgetting lost hearts that are not without hope, she says, referring to her Croc'Cœur bag charm, a generous heart crafted from exotic leather with high-quality bag hardware.

Color expresses our inner selves, and the customer, consciously or unconsciously, is delighted to find a color they love in the Bettina à Paris® small leather goods collections, often one they wouldn't have necessarily considered. Having a wide range of colors encourages customers to surprise themselves and think outside the box.


Practical Information

Image © Bettina à Paris®

For Valentine's Day, the designer's collections of exotic leathers offer timeless, enduring accessories with a distinctly French touch.

CROC’COEUR bag charm: €150

Small key holder: €80

Classic card holder: €350

Reader contact number: +33 6 62 22 90 52

Online shop: www.bettina.paris

Email: bettina@bettina.paris

Informations des lecteurs : Dans le cadre de la nouvelle loi encadrant le travail des influenceurs, mais aussi des journalistes et tous ceux qui sont présents sur les réseaux sociaux, nous vous informons que cet article a donné lieu à un partenariat avec la société Bettina à Paris®.